{"id":12625,"date":"2024-06-22T00:00:54","date_gmt":"2024-06-22T00:00:54","guid":{"rendered":"https:\/\/fitolympia.com\/?p=12625"},"modified":"2024-06-22T17:34:05","modified_gmt":"2024-06-22T17:34:05","slug":"how-do-sound-and-music-affect-the-way-we-eat","status":"publish","type":"post","link":"https:\/\/fitolympia.com\/tr\/how-do-sound-and-music-affect-the-way-we-eat\/","title":{"rendered":"SES VE M\u00dcZIK YEMEK YEME \u015eEKLIMIZI NASIL ETKILER?"},"content":{"rendered":"<\/p>\n

Domuz past\u0131rmas\u0131 k\u0131zartmas\u0131n\u0131n c\u0131z\u0131rt\u0131s\u0131ndan \u00e7ikolatan\u0131n ay\u0131rt edici \u00e7\u0131t\u00e7\u0131t\u0131na kadar yeme deneyimlerimizde sesler \u00f6nemli bir rol oynar. Ama kula\u011fa ne kadar ses geliyor?<\/p>\n

LEZZETIN SESI<\/h2>\n

Kapsaml\u0131 ara\u015ft\u0131rmalar, d\u00fcnyan\u0131n d\u00f6rt bir yan\u0131ndaki insanlar\u0131n belirli sesleri s\u00fcrekli olarak belirli zevklerle ili\u015fkilendirdi\u011fini buldu – ‘\u00e7apraz modal yaz\u0131\u015fma’ olarak bilinen bir fenomen. Genel olarak, daha y\u00fcksek tiz sesler tatl\u0131 ve ek\u015fi tatlarla ili\u015fkilidir; ac\u0131l\u0131kla birlikte daha d\u00fc\u015f\u00fck tiz ve uyumsuz sesler; gevreklik ile staccato sesleri; ve p\u00fcr\u00fczs\u00fcz, kremsi ile legato sesleri. Bu nedenle, bir \u00e7al\u0131\u015fman\u0131n \u00e7ikolata i\u00e7in g\u00f6sterdi\u011fi gibi, g\u0131dadaki belirli tatlar\u0131 geli\u015ftirmek i\u00e7in tasarlanm\u0131\u015f m\u00fczik par\u00e7alar\u0131 olu\u015fturmak m\u00fcmk\u00fcnd\u00fcr. Kat\u0131l\u0131mc\u0131lar, y\u00fcksek frekansl\u0131 ‘tatl\u0131’ \u00e7ikolata soundtrack’i duyduklar\u0131nda \u00e7ikolatalar\u0131 daha d\u00fc\u015f\u00fck frekansl\u0131, daha uyumsuz bir ‘ac\u0131’ film m\u00fczi\u011fiyle kar\u015f\u0131la\u015ft\u0131r\u0131ld\u0131\u011f\u0131nda daha tatl\u0131 olarak de\u011ferlendirdi.<\/p>\n

\"\"<\/figure>\n

DO\u011eRU M\u00dcZIK DO\u011eRU AMBIYANS SA\u011eLAR<\/h2>\n

Bu, arka plan m\u00fczi\u011finin, fark\u0131nda olmasak bile, yeme deneyimlerimiz ve yemek se\u00e7imlerimiz \u00fczerinde g\u00fc\u00e7l\u00fc bir etkiye sahip olabilece\u011fi anlam\u0131na gelir. \u00d6rne\u011fin \u0130ngiliz s\u00fcpermarketlerinde Frans\u0131z m\u00fczi\u011fi \u00e7almak, Frans\u0131z \u015faraplar\u0131n\u0131n Alman markalar\u0131n\u0131 (ve tam tersi) daha fazla oynamas\u0131na yol a\u00e7abilirken, ABD’deki bir \u00fcniversite kantininde yap\u0131lan bir \u00e7al\u0131\u015fmada, enstr\u00fcmantal \u0130spanyol m\u00fczi\u011fi \u00e7alman\u0131n \u0130talyan tavuk parmesan yerine paella’y\u0131 se\u00e7mesine yol a\u00e7t\u0131\u011f\u0131 bulunmu\u015ftur. Klasik m\u00fczik kalite ve sofistike ile ili\u015fkili gibi g\u00f6r\u00fcnmektedir ve m\u00fc\u015fterilerin \u00f6zellikle \u015farap ma\u011fazalar\u0131nda daha fazla harcama yapmas\u0131na neden oldu\u011fu g\u00f6sterilmi\u015ftir. Ritmin yememizde de etkisi vard\u0131r. G\u00f6r\u00fcn\u00fc\u015fe g\u00f6re yeme h\u0131z\u0131m\u0131z\u0131 arka plan m\u00fczi\u011finin temposuyla e\u015fle\u015ftirme e\u011filimindeyiz: daha h\u0131zl\u0131 m\u00fczik daha h\u0131zl\u0131 yememizi sa\u011flarken, daha yava\u015f m\u00fczik yemeklerimiz \u00fczerinde daha uzun s\u00fcre oyalanmam\u0131z\u0131 sa\u011flayacakt\u0131r (ve genellikle fazladan bir veya iki i\u00e7ki sat\u0131n al\u0131n!).<\/p>\n

\u00d6te yandan beyaz g\u00fcr\u00fclt\u00fc, tatlar aras\u0131nda ayr\u0131m yapma yetene\u011fimizi azaltabilir ve \u00f6zellikle tatl\u0131l\u0131k ve tuzluluk alg\u0131m\u0131z\u0131 zay\u0131flat\u0131r.<\/span>7<\/a><\/sup>\u00a0U\u00e7aklar y\u00fcksek arka plan g\u00fcr\u00fclt\u00fcs\u00fc \u00fcretti\u011finden, baz\u0131 ara\u015ft\u0131rmac\u0131lar bu y\u00fczden bir\u00e7ok insan\u0131n u\u00e7ak yolculu\u011funda domates suyu sipari\u015f etti\u011fini \u00f6ne s\u00fcrd\u00fcler: domates umami bak\u0131m\u0131ndan zengindir ve alg\u0131m\u0131z beyaz g\u00fcr\u00fclt\u00fcden bu kadar etkilenmeyebilir.<\/span><\/p>\n

SES DOKUYU DA ETKILER<\/h2>\n

Sesler sadece tat i\u00e7in de\u011fil, doku i\u00e7in de \u00f6nemlidir – yiyeceklerin tazeli\u011fini ve kalitesini de\u011ferlendirmek i\u00e7in \u00e7\u0131kard\u0131\u011f\u0131 sesleri kulland\u0131\u011f\u0131m\u0131z i\u00e7in. Genel olarak, gevrek yiyecekler (marul ve cips gibi) \u0131s\u0131rd\u0131\u011f\u0131m\u0131zda y\u00fcksek frekansl\u0131 sesler \u00fcretir (5 kHz’in \u00fczerinde), gevrek yiyecekler ise (yer f\u0131st\u0131\u011f\u0131 gibi) \u00e7ok daha d\u00fc\u015f\u00fck bir aral\u0131kta (1-2 kHz) ses \u00e7\u0131kar\u0131r. \u00d6rne\u011fin, kullan\u0131c\u0131n\u0131n duyduklar\u0131n\u0131 kontrol etmek i\u00e7in kapal\u0131 kulakl\u0131 kulakl\u0131klar kullanmak, yiyeceklerin gevrekli\u011fi ve gevrekli\u011fi hakk\u0131ndaki alg\u0131m\u0131z\u0131 de\u011fi\u015ftirebilir. Elmalar ve cipsler \u00fczerinde yap\u0131lan \u00e7al\u0131\u015fmalar, kat\u0131l\u0131mc\u0131lar\u0131n \u0131s\u0131rma seslerinin y\u00fcksekli\u011fi ve perdesi azal\u0131rsa bu yiyecekleri daha az gevrek ve daha yumu\u015fak olarak derecelendirdiklerini buldu. \u00d6te yandan, gevrek pirin\u00e7 krakerleri yiyen insanlar\u0131n \u00f6nceden kaydedilmi\u015f seslerini duymak, ba\u015fka bir \u00e7al\u0131\u015fmadaki kat\u0131l\u0131mc\u0131lar\u0131 bir dizi yiyece\u011fi (lokumdan \u00e7ikolatal\u0131 turtaya) daha sert ve kuru olarak derecelendirmeye y\u00f6nlendirdi.<\/span>\u00a0<\/sup><\/p>\n

\"\"<\/figure>\n

AMBALAJ YEME DENEYIMINI ETKILEDI\u011eINDE<\/h3>\n

Bir g\u0131dan\u0131n ambalaj\u0131n\u0131n sesi bile g\u0131dan\u0131n kalitesi hakk\u0131ndaki alg\u0131m\u0131z\u0131 de\u011fi\u015ftirebilir. Gevrek \u00fcreticiler bunu iyi bilir ve gevreklik ve tazelik izlenimini art\u0131rmak i\u00e7in gevrek paketlerini m\u00fcmk\u00fcn oldu\u011funca g\u00fcr\u00fclt\u00fcl\u00fc olacak \u015fekilde kas\u0131tl\u0131 olarak tasarlarlar. Bir\u00e7ok i\u00e7ecek \u00fcreticisi, \u00fcr\u00fcnlerine a\u00e7\u0131ld\u0131k\u00e7a ve d\u00f6k\u00fcl\u00fcrken, g\u00f6r\u00fcn\u00fc\u015fe g\u00f6re tazelik i\u00e7in bir i\u015faret olan Snapple meyve suyu i\u00e7eceklerinin ikonik ‘pop’\u0131 gibi farkl\u0131 sesler vermeye de b\u00fcy\u00fck yat\u0131r\u0131m yapt\u0131. Ka\u015f\u0131\u011f\u0131n\u0131z\u0131n bir \u00fcr\u00fcn\u00fcn kab\u0131n\u0131n kenar\u0131na s\u00fcrt\u00fcn\u00fcrken ortaya \u00e7\u0131kan sesin bir etkisi oldu\u011funa dair kan\u0131tlar bile vard\u0131r: \u00f6rne\u011fin, bir \u00e7al\u0131\u015fma, yo\u011furdun cam ses kavanozlar\u0131nda bulundu\u011funda daha tatl\u0131 ve daha pahal\u0131 olarak alg\u0131\u0131ld\u0131\u011f\u0131n\u0131 buldu.<\/p>\n

SES, ZIHNIMIZDEKI YIYECEK ALG\u0131SINI TAM OLARAK NAS\u0131L ETKILER?<\/span><\/h2>\n

Ama zihnimizde seslerin yiyecek alg\u0131m\u0131z\u0131 etkilemesine neden olan neler oluyor? \u0130\u015fitsel uyaranlar\u0131n lezzetle nas\u0131l etkile\u015fime girdi\u011fini inceleyen Dr. Qian Janice Wang, \u00fc\u00e7 ana teori oldu\u011funu s\u00f6yl\u00fcyor. “‘Beklenti teorisine’ g\u00f6re, evrimsel olarak yiyecekleri yemeden \u00f6nce, \u00f6rne\u011fin zehirli meyveleri yemekten ka\u00e7\u0131nmak i\u00e7in tahminlerde bulunmak i\u00e7in haz\u0131rlan\u0131yoruz,” diyor. Yerle\u015fik \u00e7a\u011fr\u0131\u015f\u0131mlar\u0131m\u0131z ve tahminlerimiz, seslerin g\u0131dalar hakk\u0131ndaki yarg\u0131lar\u0131m\u0131z\u0131 h\u0131zla etkileyebilece\u011fi anlam\u0131na gelir. \u0130kinci teori olan ‘dikkat yakalama’, yiyeceklerin karma\u015f\u0131k tatlar\u0131 oldu\u011funda, belirli seslerin belirli bir tada veya lezzete di\u011ferlerinden daha fazla dikkat etmemize neden olabilece\u011fini belirtir. \u00d6rne\u011fin tiz bir ses tatl\u0131l\u0131\u011f\u0131 vurgulayabilir. Son olarak, sesler ve m\u00fczik i\u00e7imizdeki baz\u0131 duygular\u0131 uyand\u0131rabilir, bu da ‘duygu arabuluculu\u011fu’ veya ‘hale etkisi’ olarak bilinen yiyecekler hakk\u0131nda ne hissetti\u011fimizi ta\u015f\u0131yabilir. “Bu, insanlar\u0131n yiyecekleri neden be\u011fendikleri m\u00fczik dinlerken daha tatl\u0131 olarak de\u011ferlendirdi\u011fini a\u00e7\u0131klar.” .<\/p>\n

\"\"<\/h3>\n

SES, GELECEKTEKI YEMEKLERIMIZI BIR\u00c7OK Y\u00d6NDEN ZENGINLE\u015eTIREBILIR<\/h3>\n

Heston Blementhal’s Sound of the Sea gibi yenilik\u00e7i yeni yemek konseptleri, \u015feflerin geli\u015fmi\u015f, \u00e7ok duyarl\u0131 yemek deneyimleri olu\u015fturmak i\u00e7in ses manzaralar\u0131n\u0131 kullanmaya istekli olduklar\u0131n\u0131 g\u00f6steriyor. ‘Sonic baharat\u0131’ ayn\u0131 zamanda yemek gere\u00e7lerimizin yerle\u015fik bir \u00f6zelli\u011fi haline gelebilir – Sonic Sweetener taraf\u0131ndan g\u00f6sterildi\u011fi gibi, i\u00e7erken tiz ‘tatl\u0131’ sesler \u00e7alarak insanlar\u0131n \u015feker al\u0131m\u0131n\u0131 azaltmak i\u00e7in tasarlanm\u0131\u015f bir fincan. Deneysel psikolog Profes\u00f6r Charles Spence’e sordu\u011fumuz zaman, hastanelerde ve bak\u0131m evlerinde beslenmeyi iyile\u015ftirmek i\u00e7in ses kullanma potansiyelinin de b\u00fcy\u00fck oldu\u011funu s\u00f6yledi. “\u00c7e\u015fitli \u00e7al\u0131\u015fmalar, klasik m\u00fczik \u00e7alman\u0131n, hastalar\u0131n beslenmelerini iyile\u015ftirmelerine yard\u0131mc\u0131 olabilecek, alg\u0131lanan yiyecek ve i\u00e7ecek kalitesini art\u0131rabilece\u011fini g\u00f6stermi\u015ftir. Ayr\u0131ca, m\u00fczik nostaljiyi tetiklemede \u00f6nemli bir role sahip olabilir, \u00f6zellikle haf\u0131za kayb\u0131 ya\u015fayan ya\u015fl\u0131 hastalar i\u00e7in, bu da yemeklerden zevklerini art\u0131rabilir.”<\/p>\n

Bu arada, hepimiz yemek deneyimlerimizi geli\u015ftirmek i\u00e7in ses ile denemeler yapabiliriz. \u0130stenmeyen g\u00fcr\u00fclt\u00fcy\u00fc kapatmak ve yemeklerimizi tam olarak takdir edebilece\u011fimizden emin olmak i\u00e7in baz\u0131 uygun arka plan m\u00fczi\u011fi se\u00e7mek i\u00e7in kesinlikle \u00e7abaya de\u011fer g\u00f6r\u00fcn\u00fcyor.<\/p>\n

\n","protected":false},"excerpt":{"rendered":"

Domuz past\u0131rmas\u0131 k\u0131zartmas\u0131n\u0131n c\u0131z\u0131rt\u0131s\u0131ndan \u00e7ikolatan\u0131n ay\u0131rt edici \u00e7\u0131t\u00e7\u0131t\u0131na kadar yeme deneyimlerimizde sesler \u00f6nemli bir rol oynar. Ama kula\u011fa ne kadar […]<\/p>\n","protected":false},"author":2,"featured_media":12628,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center 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